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Course Outline
Introduction to Looker Studio
- Overview of Looker Studio and its key capabilities.
- Key concepts explained: metrics, dimensions, and data sources.
- Guided tour of the Looker Studio interface.
Connecting to Data Sources
- Reviewing supported data sources.
- Linking Google Analytics, Google Sheets, and other platforms.
- Troubleshooting common connection issues.
Creating Your First Dashboard
- Adding and configuring visualizations: tables, charts, and scorecards.
- Utilizing filters, date ranges, and drilldowns.
- Designing layouts and formatting dashboards.
Data Visualization Made Easy
- Best practices for visualizing data effectively.
- Using color, labels, and text to enhance clarity.
- Merging multiple data sources into a single report.
Customizing and Sharing Reports
- Creating user-specific views with filters and permissions.
- Exporting, embedding, and publishing dashboards.
- Collaborating with team members on dashboards.
Final Project: Building a Business Dashboard
- Developing a dashboard for a real-world scenario.
- Incorporating advanced visualizations and interactivity.
- Presenting the final dashboard to peers or instructors.
Summary and Next Steps
Requirements
- Basic proficiency with spreadsheets (such as Microsoft Excel or Google Sheets).
- Fundamental knowledge of data concepts (e.g., metrics and dimensions).
Target Audience
- Business analysts.
- Marketing specialists.
- Small business owners.
- Professionals new to the field of data visualization and reporting.
14 Hours
