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 Duration 7 hours

Course Outline

Introduction to Adobe Express

  • Overview of Adobe Express and its practical applications
  • Exploration of the dashboard and editor layout
  • Grasping the workspace, available templates, and design categories

Producing Visual Content

  • Manipulating text, images, shapes, and icons
  • Designing graphics for social platforms (such as Instagram and LinkedIn)
  • Incorporating animations and transitions for greater impact

Video and Multimedia Projects

  • Producing and editing short video clips
  • Integrating voiceovers, background music, and subtitles
  • Utilizing themes and layouts to enhance storytelling

Branding and Template Management

  • Configuring brand colors, fonts, and logos
  • Deploying branded templates across team members
  • Saving and reusing design components for efficiency

Publishing and Team Collaboration

  • Sharing projects and exporting assets for web or social media
  • Engaging in collaborative workflows with team members
  • Exploring Adobe Creative Cloud integration features

Design Best Practices

  • Achieving a balance between text and visuals for clarity
  • Maintaining consistency and brand alignment across all designs
  • Implementing accessibility standards and mobile-optimized design

Recap and Future Steps

Requirements

  • A foundational grasp of basic digital media principles
  • Comfort with web browsers and cloud-based applications

Target Audience

  • Marketing and communications departments
  • Social media managers and content producers
  • Educators and administrative staff generating visual content

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